Google Analytics is a web analytics service. It is offered by Google that webmasters can use to analyze and track the traffic of their websites. This web analytics service is currently working under the Google marketing platform.

Nowadays, it has become the most widely used web analytics tool. It is a free tool. Therefore, you can easily use this tool to analyze and track the traffic of your website. It is also the best tool that you can use for data visualization. You can also use this tool to generate the real-time reports of your data. The webmasters can also use this tool to get an idea about the behavior of the visitors. Most of the people are not satisfied with the reporting of Google Analytics. They try to find an alternative to Google Analytics. Here, we will discuss the five next-generation website analytics tools like Google Analytics that you can use.

SE Ranking:

It is one of the best alternatives of the Google Analytics that you can use for analysis of the data of your website. By using this tool, you can get enough idea about the visitors that are visiting your website. You can also use this tool to get an idea about the demographics of your website’s visitors. Along with these reports, this tool is also offering a bunch of features to the users. In these bunch of features, there come custom reports, analysis of the ranking and tracking of the websites and social media activity reports.

You can also integrate this tool with Google Analytics. Along with generating other reports, you can also use this tool to monitor the backlinks of your website. It is also the best tool that you can use to improve the structure of your website. To improve the structure of your website, it is offering lots of data points. The interface of this data analytic tool is also clear. You can easily use this tool to analyze the data on your website. For the simple digestion of the information, it is providing the information in the form of graphs and diagrams.

Piwik:

Piwik is also one of the best alternatives to Google Analytics. The most important benefit of this tool is that it is offering similar features to Google Analytics. Anyhow, the only downside of this tool is that its setup is not easy to use for the webmasters. If you want to use the paid version of this tool, you will have to install this tool on your server. Therefore, if you want to get the required benefits of these tools, you should have technical knowledge about the web analytic tools. The customer support system of this tool is also impressive. It means that the customer representatives of this tool are available around the clock to provide the best solutions to the problems of the customers. The team of this tool is also responsive to find out the bugs. After finding the bugs, the team quickly responds. It is also offering lots of features to the users. In these features, there come customizable dashboard, marketplace plugin and goal tracking system etc. If you will use this tool for a few days, you can easily understand the interface of this tool.

Leadfeeder:

Recommended by a dissertation help firm, just like Google Analytics, you can also use this tool to get an idea of who is visiting your website. This tool provides this information even if the visitors are filling the contact forms or sharing the emails addresses. By using this tool, you can also increase the CTR of your website. This tool will provide an idea about the most visiting web page on your website. By working on this web page, you can increase the CTR of your website. It is the best tool for business websites. The businessmen can easily increase the sales of their products by extracting the useful data from this tool. To extract the useful data of your website, you just need to download this tool. After downloading this tool, you should connect this tool with Google Analytics. Its free plan is available for the users. Anyhow, for the advanced report, you can also use its paid plan.

Kissmetrics:

If you are running an individual website and you are looking for the best alternative to Google Analytics, it is the best tool for you. When you will use this tool, it will track the visitors to your website. By using this tool, you can easily increase the conversion rate of your website. To increase the conversion rate of your website, it is offering lots of features to the users. In these features, there come A/B split tests, funnel reports and data segmentation etc. The setup process of this tool is also complicated for users. Anyhow, it is offering plugins for the users. For example, if you have established your website on WordPress, you can install their plugin to generate the reports about the data of your website. This tool is also providing solutions for mobile apps.

Woopra:

It is offering the best web dashboard for the users. They are providing the best analytic features to the users with the help of this tool. It will provide enough idea about your website. After getting this useful information about your website, you will get an idea what’s happening on your website. Just like Google Analytics, you can also get an idea about online visitors on your website. It will also provide an idea of which content they are reading on your website.

This is also a useful tool for your online business. It is offering lots of interesting features to the users. By using this tool, you can track the best performing categories on your website. It is also the best tool to track the comments on your website. It is also the best tool to generate the real-time stats of your website.

Conclusion

By using this tool, you can enjoy the advanced reporting and live chat features of this tool. If you are running an eCommerce business, you can integrate this tool with your online business.